New research explains why a bad first impression cost Google $100 billion—or more

Google always places a high priority on providing accurate and reliable information to its users. This is why the search engine giant was understandably embarrassed when its latest AI chatbot, BARD (Bots for Automated Research and Discovery), failed to deliver on its promise.

On the launch of BARD, the chatbot was intended to be a powerful search engine integrated chatbot, capable of providing quick, reliable answers to user questions through natural language processing. Unfortunately, things didn’t go quite as planned; as one of BARD’s first advertisements showed, the chatbot was unable to present accurate information to users.

In the advertisement, a woman asked BARD a simple question about the capital of Australia. However, the chatbot was unable to answer it. Not only that, but the information it did supply was completely inaccurate. This was an embarrassing mistake, as it was an indication that BARD was unable to complete even the most basic of tasks.

The incident caused a stir on social media and Google was forced to take responsibility for the mistake by issuing a public apology. They said that BARD was still in its early stages of development and that they would strive to improve the accuracy of their AI-based technology.

Google’s misstep with BARD serves to remind all companies how important accuracy is. Applicable to all types of information, be it product descriptions, customer service interactions, or AI-based chatbots, accuracy should never be compromised. By investing the proper resources and procedures, the likelihood of such errors can be greatly reduced.






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